Why Choose Mixue Ice Cream and Tea? Key Benefits for Franchise Owners

Mixue Ice Cream & Tea is one of China’s most popular bubble tea and ice cream chains. It offers great advantages for people who want to start their own business. Here’s why joining Mixue is a smart choice:

1. Strong Supply Chain & Low Cost

Mixue makes its own ingredients and has its own storage and delivery network. This means a stable supply and good quality.

By buying in large amounts, Mixue keeps costs low for franchise owners.

Its simple menu and big production scale help keep product prices low. This attracts more customers.

2. Complete Support System

Mixue helps you pick the best location for your store.

It provides full training for owners and staff—including how to make drinks, run the store, and promote the business.

Every store uses the same design and logo, so the brand looks the same everywhere.

New stores get help with opening events and daily operations to start strong.

3. Popular Brand & Affordable Products

Mixue is known for its good quality and low prices. This brings in many customers.

The company has team creates new drinks and ice cream based on real ingredients and customer tastes.

Mixue is a well-known brand with thousands of stores. People trust it.

4. Business Model That Works

Mixue grows quickly by working with franchise owners. This helps the brand become even stronger.

Its business model focuses on supplying products to stores that serve customers. This way, everyone makes money.

Joining Mixue means you get support from a strong brand. You don’t need to worry about making products, designing the store, or planning ads—Mixue helps with everything. This makes it easier to run a successful business.

Mixue Ice Cream & Tea: What You Need to Join

If you want to open a Mixue store, here’s what you need to know. The requirements are simple and clear.

1. Personal and Business Readiness

• You should have some business or management experience. Experience in food and drinks is a plus.
• You need to know and like the Mixue brand.
• Good reputation and healthy finances are important.
• You must be willing to follow Mixue’s rules and operating method.

2. Costs and Equipment

• There is a yearly fee to join. The amount depends on your city. You also need to pay a deposit.
• Each year, you pay a small fee for training and support.
• You need to buy equipment (like drink machines and fridges) and pay for store decoration.
• You must buy the first batch of ingredients and supplies.
• You should also have money for rent, water, electricity, staff salary, and daily costs.

3. Store and Location Requirements

• Your Store should be at least 23 square meters. The door should be wider than 2.5 meters.
• The Store must have water pipes and strong electricity (at least 35kW, 200V).
• The store sign must meet Mixue’s size standards.

4. You Must Work in the Store

• After opening, you need to work full-time in your Mixue store.
• You must be in the Store for at least 90 hours every month.
• If you open more stores, you need to build your own management team.

How to Open Your Own Mixue Store: Simple Steps to Join

Opening a Mixue store is straightforward. Here are the steps you need to follow:

1. Ask for Information: Contact Mixue by phone or online to learn about joining.

2. Submit Your Application. Complete a short learning test and fill out the application form online.

3.Online Interview: Have a video call with Mixue. They will ask about your experience and interests.

4. Visit the Company. If you pass the interview, you’ll be invited to visit Mixue’s office.

5. Store Location Check Mixue will help check if your chosen location is good for business.

6. Sign the Contract. If your location is approved, you sign the agreement to become a partner.

7. Store Decoration Mixue will give you design plans. You decorate your store based on their guidelines.

8. Training You and your staff will learn how to run the store, make products, use machines, and serve customers.

9. Open Your Store Mixue will help you plan your opening day. Then, you’re ready to start a business!

This process is designed to help new store owners start easily. Mixue supports you at every step.