Release time:2025-08-25 11:25:20 Publisher:Cheng Chuan Tea
In today’s busy cities, more and more people are buying trendy tea drinks. A recent report shows that the bubble tea market was worth over ¥200 billion in 2023. Local tea brands are becoming more popular every year.
Cheng Chuan Tea is one of these brands. It offers unique drinks and a strong business model. It is a great opportunity for people who want to start their own tea shop.
Cheng Chuan Tea focuses on “Chinese-style tea drinks”. They mix high-quality tea with fresh fruit. Their team tested over 500 recipes to create the best flavors.
They now have 6 product lines with 38 different drinks. Prices range from ¥15 to ¥30. Their most popular drink, “Cloudy Highland Barley Tea”, sells over 200 cups per day per store. 35% of customers come back again—proof that people really like it.
A) Low Startup Cost
Stores are small—only 15 to 30 m². Total cost is under ¥250,000.
If a store sells 200 cups a day at ¥18 each, monthly sales can reach ¥108,000. With 60% profit margin, owners can recover their investment in 3–6 months.
B) Smart Supply Chain
They have their own central kitchen (4,000 m²) that provides standard ingredients. Their smart system keeps waste below 5%.
Their delivery network covers 90% of China. This helps store owners buy ingredients 12–15% cheaper than the market.
C) Full Support
The head office helps with location selection, store design, and staff training. Each store gets support from 8 experts.
A digital system tracks sales and gives marketing advice. 83% of new stores meet their sales goals in the first month.
Instead of just opening more stores, Cheng Chuan Tea uses a “model store + city partner” method. They open famous stores in good locations to attract attention. Then they use local social media marketing to keep customers coming back.
Stores using this method build brand awareness 40% faster in their local area.
The brand uses 8% of its income to develop new products. They release new drinks every season.
They also created a new tea machine that makes drinks 30% faster and reduces labor cost by 20%. This helps store owners stay competitive.
With strong products, low costs, and good support, Cheng Chuan Tea is a safe and smart choice for starting a tea business. It’s a great way to enter the growing tea market and build a valuable asset.
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